China Factory Unico secondary packaging tray for cartons


This secondary packaging is not the same height as the carton packs – an industry first according to Unico.

The design of the new Hero tray ensures carton packs are evenly stacked and safely protected during transport – and can later be presented on the sales shelf and removed from the secondary packaging easily.
Trays for beverage cartons need to meet two basic requirements. First of all, they serve to protect the carton packs during transport on pallets, and secondly they can be used to present the products on the shelf.
Andy Lau, project manager downstream/secondary packaging at Unico Packing: “Sometimes it’s difficult to accommodate both of these requirements. While a completely enclosed type of secondary packaging is ideally used for transport to protect the carton packs, a very shallow tray offers the best solution for presenting the cartons and makes them easier to remove from the packaging. With our new Hero tray, we’ve developed a solution that meets both requirements. At the same time, using the new tray lowers costs for beverage manufacturers, because less corrugated board is used than in trays that are the same height as the carton packs. The bottom line: these savings don’t have to be offset by higher logistics costs”.
The trays are shallow at the front so virtually the entire front communication panel of the carton pack is visible, and the carton packs can be lifted out of the tray effortlessly even from higher shelves.
Andy added: “For beverage manufacturers, the HERO tray means lower costs for secondary packaging material, while logistics costs remain unchanged. For the retail market, handling costs go down, because the carton packs can be sold straight from the tray, and even straight from the pallet. There’s also less packaging to dispose of. And the consumer also benefits from the new Unico Hero tray, thanks to attractive product presentation and effortless removal of the products from the tray”.

Name: Andy; Lisa
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